Ten years later the cheapest house you recently had a hot trend, as we all know, that is "wearable device." Google launched a GoogleGlass, and now Apple is now also a watch, all of a sudden makes the industry very excited. So, everyone is saying, wearable device is a new trend, a new trend is the future development of the industry.
Besides, today's mobile phones are no longer used as the main function of the phone, but rather entertainment features, is to play the game equipment, Internet access devices. We have the experience, when you used to seeing a large 5-inch cross screen, let you see a little 4-inch screen, it is the local tyrant cross gold, you will not want to buy. Therefore, some wearable device looks opportunity, but for Chinese companies is actually a trap, it will make you spend a lot of effort and money, but consumers cross will not pay for it. Therefore, Chinese enterprises do wearable device, first ask yourself what you solve the problem in the end user? User Why buy your product?
The second cross myth, some small companies to do an intelligent hardware cross that adds functionality cross increases the value, you can reap high profits up. Wrong, cross today's largest Internet brings subversion, is in the next five years, it will change the hardware's entire business model and business model. Some time ago, in the television cross industry, we've seen a bunch of crazy rushed to the Internet, 50-inch TV to sell 2,999 yuan, 60-inch TV to sell 3999 yuan. Attract people to buy these TVs, the Internet function? No, people are buying is its price. Why this price? Because, according to track development of the Internet, the hardware will be sold at cost price, and services through the Internet to get the size of revenues and profits. Selling hardware is no profit.
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